Front cover image for Tourism : principles and practice

Tourism : principles and practice

eBook, English, 2005
Financial Times Prentice Hall, Harlow, England, 2005
1 online resource (xxviii, 810 pages) : color illustrations
9780273684060, 027368406X
1058634992
Print version:
0. An introduction to tourism. Part I. Tourism demand. 1. Managing tourism demand; 2. Tourism consumer behaviour; 3. Measuring demand for tourism; 4. Tourism demand determinants and forecasting
Part Two. The tourism destination. 5. The economic impact of tourism; 6. The environmental impact of tourism; 7. The socio-cultural impact of tourism; 8. Sustainable tourism; 9. Tourism and development planning
Part Three. The Tourism sector. 10. Attractions; 11. Accommodation; 12. Intermediaries; 13. Transportation; 14. Public sector and policy
Part Four. Marketing for tourism. 15. Marketing for tourism: the historical roots; 16. Managing marketing for tourism; 17. Marketing planning; 18. Marketing mix applications
Part Five. Developments in tourism. 19. Information technology in tourism; 20. The future of tourism: trends and issues beyond our control; 21. The future of tourism: trends and issues within our control
Glossary