Thinking, Fast and SlowMajor New York Times bestseller In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation--each of these can be understood only by knowing how the two systems shape our judgments and decisions. Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives--and how we can use different techniques to guard against the mental glitches that often get us into trouble. Winner of the National Academy of Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic. |
From inside the book
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... Heuristics and Biases” from Science, New Series, Vol. 185, No. 4157, copyright © 1974 by Amos Tversky and Daniel Kahneman. Reprinted by permission of Science. “Choices, Values, and Frames” from The American Psychologist, copyright ...
... HEURISTICS AND BIASES 10. THE LAW OF SMALL NUMBERS 109 11. ANCHORS 119 12. THE SCIENCE OF AVAILABILITY 129 13. AVAILABILITY, EMOTION, AND RISK 137 14. TOM W'S SPECIALTY 146 15. LINDA: LESS IS MORE 156 16. CAUSES TRUMP STATISTICS 166 17 ...
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